August 2018

23
Aug

Best Practices for Local SEO 2018

As a small to medium-sized business owner, local SEO (Search Engine Optimization) is more important than ever. Google’s search engine algorithm highlights hyperlocal results. This means that businesses ideally have to focus more on local search marketing. Great local SEO includes on-site and off-site performances. It also requires thorough reputation management as online customer reviews are now a big part

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8
Aug

5 Simple Tips to Get More Customers to Open Your Emails

Email marketing or sending out emails to your customers or leads is still one of the most effective form of online marketing. This is because it enables businesses to reach their existing customers, as well as their potential clients, in the place that they check alm ost everyday – their inbox. However, there are hundreds of reasons for emails to

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1
Aug

eCommerce Platform War: WooCommerce vs Shopify

WooCommerce and Shopify are two of the most popular eCommerce platforms used by most small to medium-sized businesses for their online stores. When a business wants to start selling products on their site, choosing the most suitable ecommerce provider is vital. There are many platforms to choose from, each with their own advantages and disadvantages. WooCommerce and Shopify are the

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