Guide to Measuring Your Social Media ROI
High social media ROI, or return on investment, is a great indication of a successful online marketing strategy. To secure long-term investment and budget for your social marketing strategies, you have to clearly exhibit how your efforts are contributing to your business’ goals. Other than proving its impact on your company, measuring and tracking ROI […]
Better UX Design = Better Business
If you often hear questions like “How can we increase conversions?” or “How can we reduce shopping cart desertion?” come up in your online strategy meetings, it is more likely caused by poor user experience (UX). After all, a lot of the most successful companies we know today have proven that UX is the main […]
10 Security Measures to Keep Your Website from Getting Hacked
There are various reasons for you to keep your website secured from getting hacked. Hackers target even the simplest websites for reasons we do not know. If you have an online store, then you probably have already had hacking problems. Website hacks have been consistently increasing for many years now and the repercussions for such […]
