With over 80 million visitors a month, a Yelp Business profile can help your business establish trust and credibility with potential customers and address existing customers’ feedback to improve your products or services. According to surveys, about 97 percent of consumers spend their money at businesses they find listed on Yelp, and 92 percent of Yelp visitors are looking for businesses they can patronize or return to multiple times.
Customers need to know that a business will keep them safe and deliver on their business promises. As business owners, claiming your business on Yelp will allow you to keep a finger on the pulse of customer satisfaction and engage directly with your community. Maxeemize can help you create a strong presence and profile on Yelp to reach a large number of visitors and grow your business.
What is Yelp?
Similar to Google, Yelp is a robust search engine that helps businesses increase their online visibility to potential customers. With a team of marketing specialists, you can create a free business profile to share information about your business’ services and photos of your products to help customers learn about what your business has to offer. Yelp allows business owners to connect with others in the same industry.
This is an essential research tool and powerful marketing for businesses. With a strong presence and profile on Yelp, your business will be able to grow by reaching new customers and building credibility and trust.
Why Use Yelp for Your Business
It is essential for businesses to use their Yelp profile wisely because customers leave detailed reviews of their experience satisfaction, and it allows business owners to gain an insight into what they are doing well to build customer connections. The glowing five-star reviews will boost customers’ confidence in working with your business. Potential customers will trust customer reviews when deciding your business over another, so it is essential to be active and attentive.
What’s the Cost of Using Yelp?
You can create your Yelp profile free of charge. There are fees for enhancing your profile and preventing competitor ads from being shown on your profile. You can advertise on Yelp. Yelp advertising charges on a cost per click basis. A Yelp Business profile will be charged when visitors click on the ad listing.
Managing Your Business Profile
The key to building and managing a Yelp business profile is consistency. It would be best if you considered monitoring and consistently responding to the reviews left on your business profile. Since negative reviews may blemish the profile’s overall star rating, it is even more critical to regularly monitor and respond to negative customer experiences with a positive and professional tone. Potential customers will research the business’ profile to see how negative customer reviews are handled and decide if they would wish to receive the services.
Building Customer Trust
Customer connections can be one of the most powerful tools in growing your business to reach new customers. To highlight your passion for your business and expertise in the industry, you should regularly respond to customer reviews to address any concerns and questions. You acquaint yourself with customers to understand what they enjoyed about their experiences with your business and how you can improve such services. Customers feel the company acknowledges their reviews, making them more likely to return and refer new customers. More customers are inclined to leave positive five-star reviews on their Yelp profiles. Yelp users will feel your business is trustworthy and reputable.
Looking to List or Advertise Your Business on Yelp? We Can Help!
Your business will come up more often when customers search for similar companies. Therefore, it is critical to have a strong Yelp presence. Businesses have the opportunity to utilize ads to attract new customers to their profiles. A Yelp business profile has many positive attributes that can help your small business reach a larger audience and build credibility in the community, so start using Yelp today!
At Maxeemize, we offer a full range of digital marketing services and will ensure that your marketing investments are maximized for the best ROI. We have the expertise, knowledge, experience, as well as creativity, to deliver unique solutions that produce results for your digital marketing strategy! Contact Us at (949) 431-0431 for a complimentary online marketing consultation.