Optimizing Your Website for Search Engines (SEO): Basic Principles and Best Practices
In the constantly changing digital marketplace of today, the visibility of your website on search engine results pages (SERPs) can greatly impact your business’s growth and success. Search Engine Optimization (SEO) plays a crucial role in making sure your online presence connects with and appeals to your intended audience. This article aims to demystify SEO […]
Top Digital Marketing Strategies to Prioritize This 2021
As 2020 was defined by the widespread global public health crisis of Covid19, the impacts on the global economy have been widely felt. While many industries made creditable come-backs from the crippling impacts of the crisis, there have been longer-lasting – potentially permanent – changes in how we market brands, interact with our customers and […]
Digital Marketing Recap for 2020
As our clients invest more in their online presence in 2020, they look forward to earning back more of that investment put in expanding their online presence for the coming new year. The pandemic with its safety concern and remote work and schooling further expanded the online shopping trends and the need to ensure active […]
Content Marketing for Small Businesses
Why Content Remains King in Online Marketing and How It Matters to Your Business It’s been two decades since Bill Gates coined the phrase “content is king” and, although there have been numerous attempts to disprove that, the content remains a centerpiece of all online marketing efforts. We take a look at why good quality […]
Local SEO 101: Your To Do List
Local SEO (Search Engine Optimization) is one of the most dominant digital marketing tools for business owners wanting to sell to the local consumers and as the coronavirus pandemic has increased internet usage and online searches exponentially, SEO is more relevant than ever. If your website/business is not showing up in the top position of local […]
Best Marketing Strategies for Rehab & Addiction Treatment Centers
The rehab & addiction treatment center industry is extremely competitive, and if you are not content with the number of leads or the number of patients your center is treating, there are many marketing tactics that can help boost traffic on your website and social media accounts, ultimately leading to more calls and more clients […]
What Impacts the Cost of Local SEO for Small Business
Local SEO for small business is probably the best option to reach your target customers who are likely within your area. It helps your business to connect to people who are searching for businesses like yours. Local SEO works on getting you placed in Google Maps results and for location-based searches. It is therefore important that […]
YouTube SEO: The Elements You Should Focus On
Are you utilizing YouTube as one of your SEO tools, if so, are you doing everything right to reach your target audience? This blog post covers the main elements that you should focus on when dealing with YouTube SEO. Main Factors That Affect Video Rankings: Views and watch time The total number of views and how much of it […]
Top SEO Trends to Focus on in 2019
SEO or search engine optimization is something that constantly evolves over the years. This happens because of the changes in the way people use and browse the internet. Optimizing your social media strategy and your website for the upcoming year is not going to be difficult if you have the right ideas, proper tools and […]
SEO vs SEM: Which One’s Better for Your Business?
Search engine optimization (SEO) and search engine marketing (SEM) are two of the most useful online marketing strategies many small businesses use today. People often think that these to tactics are the same, but even though they both have the same goal of making your business website more visible on search engines, they do have […]
