The Importance of Search Engine Optimization and its Benefits for Your Business or Practice?
Search engine optimization (SEO) improves the visibility and ranking of a web page or a website on a search engine’s unpaid (organic) results. SEO involves techniques such as using relevant keywords in the website’s content, on-page optimization, content creation, backlinking, and much more, making the website more user-friendly. SEO for a website is essential because […]
What to Expect in 2023: The Top Marketing Trends
Exciting times are ahead in the marketing world. 2023 is going to bring some amazing developments in the digital marketing space, including new trends and technologies that will help marketers reach their audiences more effectively. To get a head start on what’s coming down the pipeline, let’s take a look at the top 2023 marketing […]
Why Customer Video Testimonials are So Important
If you’re like most business owners, you know that customer testimonials can be very helpful in promoting your product or service. But what you may not realize is that video testimonials are even more powerful. In fact, customer video testimonials are some of the most effective marketing tools on hand. Customer testimonials offers potential new […]
Creating a Reader-Friendly “About Us” Page
The About Us page on a website is more than just a platform for a company to brag about their mission, who they are, and what they do. Your business or practice has the opportunity to highlight its trustworthiness and transparency, to help potential customers gain familiarity with you and your brand. A thoughtful About […]
Maximize Yelp to Grow Your Business
With over 80 million visitors a month, a Yelp Business profile can help your business establish trust and credibility with potential customers and address existing customers’ feedback to improve your products or services. According to surveys, about 97 percent of consumers spend their money at businesses they find listed on Yelp, and 92 percent of […]
Top Digital Marketing Strategies to Prioritize This 2021
As 2020 was defined by the widespread global public health crisis of Covid19, the impacts on the global economy have been widely felt. While many industries made creditable come-backs from the crippling impacts of the crisis, there have been longer-lasting – potentially permanent – changes in how we market brands, interact with our customers and […]
Digital Marketing Recap for 2020
As our clients invest more in their online presence in 2020, they look forward to earning back more of that investment put in expanding their online presence for the coming new year. The pandemic with its safety concern and remote work and schooling further expanded the online shopping trends and the need to ensure active […]
Content Marketing for Small Businesses
Why Content Remains King in Online Marketing and How It Matters to Your Business It’s been two decades since Bill Gates coined the phrase “content is king” and, although there have been numerous attempts to disprove that, the content remains a centerpiece of all online marketing efforts. We take a look at why good quality […]
How Would You Build A Mailing List Database for Email Marketing?
An extensive, up to date email database is one of the best marketing resources a small business can have. Every business should continuously add new contacts to their mailing list database and keep them updated to help generate leads and grow the business through their email marketing campaigns. Maxeemize can help you incorporate various online and offline […]
Why You Should Take Advantage of Video Marketing for Your Business?
Each month, 85% of Internet users in the U.S. watch video content. In this blog, Maxeemize explains the importance of having your business invest in video marketing. With visits to the Top 2000 North American eCommerce sites jumping 19% collectively and 125% on average between March – June 2020 compared with the year-ago period the Internet traffic continues to grow, […]
